Thursday, September 10, 2015

Apple Heralds TV's Future

Apple Heralds TV's Future 

By Dan Gesslein

BRONX, NEW YORK (BRONX NEWS)- Tim Cook unveiled the future of TV at yesterday's Apple event and it looks like it can do a helluva lot of things.

The new Apple TV will still stream movies and shows but now
you can play video games, watch live TV sporting events and use Siri to search for everything from a specific show to info on what you are watching like the cast and production notes.

"We believe the future of television is apps," said Apple's boss Tim Cook.

"The television experience has been virtually standing still while innovation in the mobile space has been racing ahead. Today, we are going to do something about that."

What makes Apple TV different from Netflix is that in addition to content on demand is that it has live tv like sporting events and content like HBO and regular channel shows like Modern Family.

Sports fans will love Apple TV when they pull up a baseball player's stats while watching games. You can even watch 2 games simultaneously on a split screen as opposed to the lame picture in a picture from days gone by.

Following the Apple event the gasps of denial from Netflix investors were as loud as that as zombie lovers who insist "Fear the Walking Dead" doesn't suck.

The calls that say Apple TV won't hurt Netflix were reminiscent of when Blockbuster Video supporters said Netflix won't affect their business right before that chain disappeared.

Apple is not just offering to stream old movies and a handful of original shows. Apple TV fulfills Steve Jobs' dream written, about in the Walter Isaacson bio, to completely reinvent television.

Siri can not only pull up shows but search specific episodes and even vague plot lines and actors. No word if it speaks wife: "Do you know the guy who was in that thing who was dating that actress?" I'd pay a million dollars if Siri can make sense of that.

#Apple #TV #TimCook

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