Red Cross Leading Relief Effort in Philippines

Using Facebook to Help Those Hit by Tragedy

WASHINGTON, NOVEMBER 14- The American Red Cross announced an initial contribution of $6 million in support of the global Red Cross response to Typhoon Haiyan in the Philippines. These funds will be used to distribute relief items, repair and rebuild shelters, provide healthcare and ensure access to clean water and sanitation systems.

“We are grateful for the American public’s generosity and compassion following what has been called one of the strongest storms in world history,” said David Meltzer, chief international officer for the American Red Cross. “The American Red Cross is in a unique position to help provide support by airlifting relief supplies from its warehouses around the world, providing trained disaster responders specializing in damage assessment and telecommunications, and by channeling its financial support to the Philippine Red Cross and its more than 500,000 staff and volunteers and our other global partners in the Red Cross network – all of which go to providing relief from this devastating storm.”

In addition to financial assistance, the American Red Cross is lending people, expertise and equipment to this effort with four specialists already on the ground in the Philippines. These include two people who specialize in telecommunication and who are traveling with satellite equipment, and two others who specialize in disaster assessment.

The Philippine Red Cross has extensive experience in search and rescue and large-scale relief and recovery programs. The Philippine Red Cross is the largest humanitarian organization in the country, with 1,000 staff members and an estimated 500,000 active volunteers engaged in this disaster response. Their volunteer relief teams continue to provide assistance in the hardest hit communities, including assisting in search and rescue efforts.

The Philippine Red Cross has begun distributions of emergency supplies and has provided meals to people affected by the storm. On Sunday, 6,000 packs of relief supplies were sent to Leyete and other affected communities. However, supply delivery in the worst affected city of Tacloban has been significantly constrained by destroyed infrastructure, blocked roads, and downed communication lines.

Specialized emergency response teams from Red Cross societies across the globe are moving into the Philippines to assist the Philippine Red Cross. These include teams with expertise in logistics, disaster assessment, shelter, health, water and sanitation.

“A global Red Cross relief effort is well underway and we are working closely with our international partners to help get aid where it is needed,” said Meltzer.

Despite the tragic aftermath of Typhoon Haiyan, thousands of survivors are grateful for their lives. The Philippine Red Cross worked closely with local disaster authorities to support preemptive evacuations, helping move more than 125,000 families to safer shelter prior to the storm making landfall. The Philippine Red Cross also disseminated early warning messages and safety tips in areas along the path of the typhoon.

Here in the United States, the American Red Cross is helping to reconnect families separated by the typhoon and has activated its family tracing services. If people are looking for a missing family member in the Philippines, please remember that many phone lines are down. If people are unable to reach loved ones, contact your local chapter of the American Red Cross to initiate a family tracing case.

The American Red Cross expects to make additional contributions to support the humanitarian response in the coming weeks. Donations received from American Red Cross and other Red Cross partners will aid the Philippines relief and recovery efforts through the Philippine Red Cross and possibly other organizations as experts on the ground determine the best way forward.

HOW TO HELP Those who want to help can go to www.redcross.org or call 1-800-REDCROSS to donate to typhoon relief. People can also mail in a donation to their local Red Cross chapter. Gifts to the American Red Cross will support our disaster relief efforts to help those affected by Typhoon Haiyan in the Philippines. On those rare occasions when donations exceed American Red Cross expenses for a specific crisis, contributions are used to prepare for and serve victims of other crises.

In a new partnership, Facebook is making it possible for users to donate directly to the American Red Cross either through a notification in News Feed, or directly on the Red Cross Facebook page. This is the first time that the American Red Cross has engaged in such a large-scale fundraising program with a social platform. For the Red Cross that means that with the click of a button on Facebook, we can connect people who want to help with those who are so desperately in need in the Philippines. This Facebook effort for the Philippines in the United States will continue through November 15.

Tags: Haiyan, Typhoon